About Reed Pacific

Reed Pacific is an innovator in microencapsulation technologies, established over 30 years ago with headquarters in New South Wales, Australia. The company develops controlled-release solutions for personal care. Focused on performance and stability, Reed Pacific enables targeted delivery and long-lasting efficacy in formulations. Its portfolio for cosmetics includes Potenza™ microencapsulated actives, encapsulated essential oils and fragrances, microcapsules for vitamins and botanicals, as well as specialty delivery systems for skincare, deodorants, haircare, and sensory enhancement applications.