About Granatum

Granatum, established in 2012 and headquartered in São Paulo, Brazil, develops innovative natural mineral-based ingredients for the cosmetics and personal care industry. Built on more than a decade of research in clay minerals, the company specializes in functional clays, mineral actives, clay-based ingredient systems, and multifunctional formulations combined with botanical extracts, natural esters, and emollients. Its portfolio is designed for skin care, hair care, sun care, and color cosmetic applications, delivering sensory benefits and enhanced functionality. Free from silicones, palm oil, petroleum derivatives, and GMOs, Granatum combines scientific expertise with sustainable innovation to help formulators create high-performance, naturally inspired cosmetic products.