Brenntag

Formulation

Decorative Cosmetics: PowderShift Foundation (EMEA Region) by Brenntag Beauty & Personal Care

Supplied ByBrenntag Beauty & Personal Care -Last Updated on May 22, 2026

This PowderShift Foundation has an airy, transforming effect during application, shifting from a soft balm into a refined, powdery touch. Fast drying and long lasting, it feels light on the skin and allows it to breathe, delivering a uniquely comfortable sensation. It features:

  • CalyCare™ Gel 100: It is a sensory polymer that enhances texture, providing improved slip, cushion and application aesthetics.
  • CalyCare™ Film 111: It is an easy-to-use film former creates non-sticky, water-resistant barrier, enhancing durability while maintaining comfort and flexibility.
  • KRONOS™ 2171: It is a rutile titanium dioxide pigment with a bio-based component that delivers high opacity, brightness and excellent color performance in oil-based decorative cosmetics. It disperses easily, offers higher tinting strength than anatase alternatives and helps protect formulations from UV-induced degradation.

 

A formulation by Brenntag Beauty & Personal Care.

 


Typical formulation ingredients

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