Technical datasheet

New Purple 2364

Supplied byGivaudan- Last Updated on Dec 17, 2025

Anthocyanins (and) Citric Acid (and) Montmorillonite (and) Maltodextrin. New Purple 2364 by Givaudan is a vibrant and sustainable vegan pigment for makeup formulations. It has vivid color and high coverage.
  • It shows exceptional stability to temperature exposure and light radiation when formulated at 10%.
  • It offers antioxidation, anti-glycation and anti-hyaluronidase protection for skin and nails.
  • It is crafted by green fractionation technology.
  • New Purple 2364 is used in anhydrous make-up, lipsticks, lips care products, eyeshadows, nail polish and nails care products and soap.
  • It is China compliant, Kosher and Halal certified, Ecocert and COSMOS approved.
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New Purple 2364 properties

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