Polyvinylpyrrolidone (PVP). PVP K-30 by Ashland Specialty Chemical acts as a stabilizer and film former. It provides strong and stiff hold. It is a hygroscopic and amorphous polyvinylpyrrolidone polymer powder. Shows excellent compatibility with acrylate thickeners. It stabilizes foam, emulsions, dispersions and suspensions. PVP K-30 finds application in formulating hair care products like sprays, mousses, gels, styling lotions/creams, colorants and novelty stylers. It forms clear, hard, shiny and glossy films.
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PVP K-30 properties
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