Anti-stretch Marks Agents for Cosmetics & Personal Care: Overview

Anti-stretch mark agents appear as creamy emulsions, oils, or gel-like textures. Their key benefits include improved skin smoothness, enhanced repair properties, and long-term hydration, making them ideal for pregnancy care products, firming creams, and body lotions. 

Popular INCI ingredients in this segment include Centella Asiatica Extract and Hydrolyzed Collagen. The trend drives innovation in bioactive peptides and plant-derived compounds. Regulatory aspects focus on efficacy claims and dermatological safety.