Hair care: Hair Permanent Liquid Hair Color – Blonde HP-193

It is well known that color treatment can cause hair to become excessively dry. To combat this problem, this formula includes moisturizers like Hydrolyzed Soy Protein and humectants like Lactamide MEA both of which help replenish the hair's moisture content. PEG-20 Almond Glycerides is an emollient and solubilizer for the dyes, while CocamidopropylamineOxide provides conditioning. Cocoamidopropyl Betaine and Cocamide DEA function as rinsing aids for the dyes.