Tech video

Solutions for Superior Metallic Pigment Orientation

Supplied by Elementis

This webinar recording explains how metallic pigment orientation influences the visual appearance of modern coatings, particularly in automotive finishes

 

It highlights the role of rheology control, thixotropy, and steric effects in guiding the alignment of metallic flakes during film formation. The session also discusses technologies that enhance flop index, gloss consistency, spray application, and storage stability in waterborne systems, providing practical insights for coating formulation and performance improvement.

 

Watch the full video to see the complete webinar and technical discussion.

Loading video...